【文档说明】Presentation-Visual-Aids-视觉化简报---V课件3.ppt,共(142)页,4.363 MB,由小橙橙上传
转载请保留链接:https://www.ichengzhen.cn/view-44913.html
以下为本文档部分文字说明:
PRESENTATIONAIDSEFFECTIVEVIUSLSLIDESDEATHBYPOWERPOINTLet’sgetstartedwith…KillingYourAudienceswithPowerPointSTOPcanbehighlyboringforyouraudien
cesandshouldonlybeusedbyauthorisedPowerPointPresenterBoredomSlowandpainful…deathMOSTpresentations…訊息•KISS原則(KeepItSimpleandStupid)•文字的使用•字體大小•標題的
使用•勿用標點符號•縮寫的使用•數字的使用•關聯資訊的使用•圖表的使用•動畫的使用•資訊來源•簡報設計的原則是KISS(KeepItSimpleandStupid)。其實準備簡報內容和寫文章是一樣的,訂好題目後,先列
出大綱,把重要的觀念和關鍵字的關連性架構出來,接下來再加上創意,以數據、圖表、動畫等視覺工具來輔助說明。Sowhatwaswrong?ToomanywordsNoImagesSlidesdoubleashand-outsdatadumpsUltimateEffect?W
HYthishappen?is22yearsoldBackthen…Peoplehadtouse…orAndthese…WereVERYexpensive訊息•KISS原則(KeepItSimpleandStupid)•文字的使用•字體大小•標題的使用•勿用標點符號•縮寫的使用•數字的使用•關
聯資訊的使用•圖表的使用•動畫的使用•資訊來源•簡報設計的原則是KISS(KeepItSimpleandStupid)。其實準備簡報內容和寫文章是一樣的,訂好題目後,先列出大綱,把重要的觀念和關鍵字的關連性架構出來,接下來再加上創意,以數據、圖表、動畫等視覺工具來輔助說明。Sopeop
legotintothehabitsBut,nowadays…HowmuchaPPTslide?RESEARCH&STUDYWhatworkbestfortheaudiencestolearn1stHowwetakeininformation
duringapresentation?7%55%38%55%38%7%visualvocaltext2ndWhatmakethepresentationmemorable?10%50%BulletPointsVisualSlidesMessageretentiona
fter3daysBecauseapicture…“…worthathousandwords“HowpeoplelearnCognitiveLoadTheoryLimitedCapacity+/-2Information
elementsatonceTworeceivingchannelsVisual&AuditoryImagesTextNarration?NarrationAuditoryVisualNarrationAuditoryVisualTextXIfyou’rereadingthis…You’ren
otlistening.listenreadWecanNOTdobothatthesametimeNarrationAuditoryVisualTextXImagesXNarrationAuditoryVisualText
ImagesTreasurechest-InformationTOGETHERit’smoreproductiveConclusionLessismore化繁為簡BlendData/Image圖文並茂BetterNOTusebulletpointsBLENDDATA/TEXT/IMAGEData/
chart=logicImages=emotionmix&matchdatasymbol&image+Dataareconvincing2+2=4√16=4SymbolsarecompellingCombinelogic&emotionTOGETHERTheyaregoodcommunicatio
n.ThisisBADcommunication訊息•KISS原則(KeepItSimpleandStupid)•文字的使用•字體大小•標題的使用•勿用標點符號•縮寫的使用•數字的使用•關聯資訊的使用•圖表的使用•動畫的使用•資訊來源•簡報設計的原則是KISS(KeepItSimplea
ndStupid)。其實準備簡報內容和寫文章是一樣的,訂好題目後,先列出大綱,把重要的觀念和關鍵字的關連性架構出來,接下來再加上創意,以數據、圖表、動畫等視覺工具來輔助說明。ThisisGOODcommu
nicationNOSMOKINGFINE$500CREATECOOLSLIDES2PrinciplesVisualSimplicity“Simplicityistheultimatesophistication”–Leo
nardoDaVinciMakeeverythingassimpleaspossible,butnotsimpler.•Bulletskill,killbullets•Neveruseclipart•Useimagestocarrythemessageandevokeemotions
•Onlyuseimagesthatmatchyourmessage•KISSprinciplea)font&Sizematters–Goldilockseffectc)Makeonlyonepointperslided
)Sixwordsperslidethemaxe)Lessismore•Lawofmaximumcontrast•ChoosepropercolorsSlideDesignTipsBulletpointskillsLet’sBREAKitdownBulletp
ointskillsKillbulletpointsNEVERuseclipart!UseImagestocarrythemessage……andevokeemotionsUsepicturetocommunicate,nottodecorat
e…Conveynothing,Ditchit!!![FONTsareimportant]•Useimagestocarrythemessageandevokeemotions•Neveruseclipart•KISSprinciplea)font&Sizematters–Goldilo
ckseffectc)Makeonlyonepointperslided)Sixwordsperslidethemaxe)Lessismore•Lawofmaximumcontrast•ChoosepropercolorsSlideDesignTipsSIZEmatters[Goldi
locksEffect]Thisis10pointThisis15pointThisis20pointThisis25pointThisis30pointThisis40pointThisis50pointThisis60pointNottoobigNottoobigNottoosm
allNottoobigNottoosmallJustperfectMakeonlyONEpointperslideAndwhenitcomestowordsuponscreen,youshouldtryandpareitbacktotheminimumyoucang
etawaywith.Inthiscircumstance,lessisreallymoreAndwhenitcomestowordsuponscreen,youshouldtryandpareitbacktothemin
imumyoucangetawaywith.Inthiscircumstance,lessisreallymoreLessismore“Ifyoucan’texplainitsimply,youdon’tunders
tanditwellenough.”Lessismore“Emptyspaceisnotnothing,it’sapowerfulsomething”–GarrReynolds,professorofmarketingatKansaiGaidaiUniversity[Lawofma
x.contrast]LawofmaximumcontrastLawofmaximumcontrastLawofmaximumcontrastLawofmaximumcontrastLawofmaximumcontrastThisisalmostasbadMa
ybethiswillbebetterYes,thisisbetter.Well…howaboutthis?MakesuretheyJUMPOUT[ProperColors]Colorsconveymea
ningandemotionDependableTrustworthyCommittedTranquilPeacefulRefreshingPositivePassionExcitingOptimismHopeHappinessRoyalMysticFunEnergyWarm
thFriendlyWHERETODIGOUTPHOTOS?Where…%chanceofachievingobjectivesVisualSlidesBulletPoints67%33%Doublechanceofarchivingobjectives